Twitter is one of the most rapidly adopted social media outlets on the Internet, and it’s growing by leaps and bounds each day. So how do you know whether your followers are listening or whether you’re just tweeting in the wind? How do you know whether tweets about topic X have more or less value [...]
Entries from March 2009
March 30, 2009
What are the Top 100 Travel Websites?
Ginny McGrath, the resident travel expert at the TimesOnline out of the U.K. has been selecting the best 100 travel websites has been a big hit with you for the last couple of years, and has revamped the list for 2009 by revisiting recommendations, trimming dead wood and testing emerging hopefuls to come up with [...]
March 16, 2009
Is Social Media The New Email 2.0
Tens of millions of people are using social networks to stay in touch. The growth in such services is being heralded as the start of the real-time, pervasive web.
“We are all in the process of creating e-mail 2.0,” David Sacks, founder of business social network Yammer said.
Mr Sacks said: “What people want to do on [...]
March 9, 2009
Razorfish releases “Trends To Watch” in Digital Marketing
Each year Razorfish, an interactive marketing company, publishes its “Digital Outlook Report” – a must read for all online marketers. Here are a few excerpts from the report’s “Trends to Watch” and “Trends in Social Influence Marketing” sections as well as the link to download the complete report.
Trends to Watch
- Advertisers will turn to “measurability” [...]
March 5, 2009
Using Metrics to Navigate Through The Downturn.
Hello all:
Apologize for the late post this week, but I was in Banff, Canada this week for a site inspection (no, not for E-Tourism Summit).
With the economy struggling and budgets being reduced, US marketers are focusing on quantifiable tactics to get their messages across.
iMedia found that the majority of marketers were dedicating their [...]
